When you browse this website and/or use Newland Payment Technology's products and services, you trust that we will handle your personal information with care. We highly value this trust. This Privacy Policy describes how we collect, use, and protect your personal information in compliance with applicable laws and regulations such as the GDPR. When we refer to our products in this privacy policy, we mean all our products and services, including our applications, websites, and software.
1. Overview
We hope you read the entire privacy policy, but here’s a brief overview of key points:
Our purposes are recorded as stated in this Privacy Policy and the Cookie Policy.
We store as little personal data as possible, only what is necessary to provide you with products and services.
We will obtain your explicit consent to process your personal data.
We take appropriate security measures to protect your personal data, and we require parties processing personal data on our behalf to do the same.
We respect your rights, such as the right to access, correct, or delete the personal data we process about you.
We will not sell, rent, or lease your personal data to anyone, except when we sell our business or part of it to other companies.
If you live in or are from a country or region with relevant personal information protection laws and regulations, you may exercise the rights granted to you under such laws and regulations.
2. Definitions
GDPR (General Data Protection Regulation): An EU law designed to protect the privacy and personal data of EU individuals. It requires organizations to handle personal data responsibly, obtain explicit consent, notify authorities of data breaches, and respect individuals' rights over their data.
You: Refers to any individual, company, or other legal entity accessing or using our products and/or services. Under GDPR and other applicable laws and regulations, you may be referred to as a data subject.
We (referred to as "the Company," "we," or "our" in this agreement): Refers to Newland Payment Technology. Under GDPR and other regulations, we are the data controller.
Website: Refers to Newland Payment Technology, .newlandnpt.com, and its subdomains.
Personal Information: Any information related to an identified or identifiable individual.
Cookie: A small file placed on your computer, mobile device, or any other device by a website, containing details about your browsing history on that website and serving various purposes.
Usage Data: Data automatically collected when you use the website or Newland Payment Technology's products and services, whether generated through service usage or from the service's infrastructure itself (e.g., page visit duration).
Data Controller: Refers to the Company as a legal entity that determines, alone or jointly with others, the purposes and methods of processing personal data.
3. Collection and Use of Your Personal Information
3.1 Types of Data Collected
Personal Data
When using our services, we may ask you to provide certain personal identification information that can be used to contact or identify you. Personal identification information may include but is not limited to:
Email address
First and last name
Phone number
Address: state, province, postal code, city
Usage Data
Usage data is automatically collected when you use the services.
Usage data may include your device's internet protocol address (e.g., IP address), browser type, browser version, the pages of our services you visit, visit times and dates, time spent on these pages, unique device identifiers, and other diagnostic data.
When you access the services via a mobile device, we may automatically collect certain information, including but not limited to the type of mobile device you use, your mobile device's unique ID, your mobile device's IP address, your mobile operating system, the type of mobile internet browser you use, unique device identifiers, and other diagnostic data.
We may also collect information sent by your browser when you access our services or do so via a mobile device.
Tracking Technologies and Cookies
We use cookies and similar tracking technologies to monitor service activities and store certain information. Tracking technologies used include beacons, tags, and scripts to collect and track information and improve and analyze our services. You can click the following link to view our Cookie Policy.
Children's Privacy
We do not intentionally collect personal information from children under the age of 13. If we inadvertently collect such information, we will delete it immediately.
3.2 Use of Your Personal Information
We process your personal information based on the following legal grounds:
Performance of a contract (e.g., providing services to you)
Legitimate interests (e.g., improving service quality, preventing fraud)
Your explicit consent (e.g., subscribing to marketing emails)
Fulfillment of legal obligations
3.3 Purposes of Collecting and Using Data Include but Are Not Limited to:
Providing, maintaining, and improving our services
Responding to your requests and customer support
Account creation and management
Security and fraud prevention
Sending important notifications (e.g., change notices)
Personalized content and advertising (only after obtaining consent)
Complying with legal obligations and regulatory requirements We will not use personal information for purposes inconsistent with the collection purposes unless we obtain your authorization.
4. Sharing and Transfer of Your Personal Information
Internal Sharing and Transfer: Your personal information may be shared and transferred between different internal departments as our business adjusts, but the data will always be protected equally. Only specific personnel who have signed relevant confidentiality agreements are allowed to access and operate your personal information.
Trusted Service Providers: We use service providers such as Amazon Web Services and Alibaba Cloud to provide, protect, promote, and improve our products. These trusted third parties are bound by agreements requiring them to comply with our data privacy and security requirements and use your data only as we instruct.
Legal Requirements: Your personal information may be shared and transferred to relevant government agencies or law enforcement authorities as required by applicable laws.
Corporate Restructuring: We may also share and transfer your personal information to third parties involved in corporate restructuring, acquisitions, or asset transfers. The Company will take all reasonable and necessary measures to ensure your data is processed securely and in compliance with this privacy policy. If data is transferred to other countries or regions, we will ensure appropriate protective measures (such as EU Standard Contractual Clauses SCCs) are taken to safeguard data security.
With Your Consent or Instructions: We may share your personal information if you consent to share it or otherwise instruct us to do so.
5. Disclosure of Your Personal Information
We do not sell your personal information. We do share your information with certain third parties as described below to provide, build, protect, improve, and promote our products and comply with legal requirements.
Government Agencies, Regulatory Bodies, and Other Authorized Third Parties: We may disclose your information to government agencies, regulatory bodies, and other third parties if we determine such disclosure is reasonably necessary for the following:
Complying with any applicable laws, regulations, legal procedures, or appropriate government requirements.
Protecting anyone from death or serious personal injury.
Preventing fraud, harm, or abuse of Newland Payment Technology or our users.
Performing a task in public interest.
Acquirers of Newland Payment Technology' Business or Assets: If all or part of our business is merged, sold, or restructured, the information covered by this policy may be transferred as part of the transaction. We will notify you (e.g., by sending a message to the email address associated with your account) of any such transaction and outline your options in such cases.
6. How We Retain and Delete Your Personal Information
Our data retention policies and procedures are designed to help ensure we comply with legal obligations regarding the retention and deletion of personal data.
We will not store personal data processed for any purpose longer than necessary for that purpose, unless a longer retention period is required by law.
In some cases, we cannot specify in advance how long we will retain your personal data. In such cases, we will determine the retention period based on the following criteria: the retention period for personal data will be determined based on your ongoing business relationship with us and/or your involvement in our industry sector.
We may retain your personal data to comply with our legal obligations or to protect your vital interests or the vital interests of another natural person.
7. Your Rights Regarding Personal Data
You have the following rights regarding your personal data:
Right of Access: You have the right to access the personal data we store and process about you.
Right to Correction: You have the right to correct or supplement the personal data we process about you, such as if they are incorrect or incomplete.
Right to Object: You have the right to object to the processing of your personal data and to direct marketing.
Right to Erasure: You may request that we delete your personal data.
Right to Withdraw Consent: If you consented to our processing of personal data, you may withdraw your consent at any time.
Right to Data Portability: If technically feasible, you have the right to transfer the personal data we process about you to a third party.
Right to Restrict Processing: In certain circumstances, you may request that we restrict the processing of your personal data (temporarily or otherwise).
Right to Refuse Sale or Sharing: If we sell or share your personal information, you may click the "Do Not Sell or Share My Information" link to opt out.
Right to Restrict Use of Sensitive Information: If we have collected your "sensitive personal information," you may request to restrict its use and disclosure.
Right to Non-Discrimination: Exercising your privacy rights will not result in discriminatory treatment, such as changes in price or service quality.
You may exercise the above rights by contacting us via email.
8. Data Security
We have implemented technical and organizational measures to prevent data loss, leakage, unauthorized access, tampering, or destruction. These include but are not limited to data encryption, firewalls, access controls, and regular audits.
9. Policy Updates
We may update this policy from time to time. We will post the updated version on the website and, where appropriate, notify you via email.
10. Contact Us
If you have any questions, requests, or complaints, please feel free to contact us:
Address: No. 1 Rujiang West Road, Mawei District, Fuzhou City, Fujian Province, Newland Science and Technology Park, 350015
Email: NPT-DPO@newlandnpt.com
