Enhancing Efficiency and Customer Experience in Duty-Free Shopping: Queen Alia International Airport Case Study

CUSTOMER BACKGROUNDQueen Alia International Airport (QAIA) in Amman, Jordan, is a major hub for international travelers. The duty-free shops at QAIA cater to a diverse clientele, offering a wide range of products from luxury goods to everyday items. As a critical player in providing high-quality services to international passengers, the duty-free shops at QAIA are committed to enhancing the shoppi